Diary of an Artist

Hometown/ Uxbridge, MA.
Undergrad/ New Bedford, MA.
Career Start/ Chicago, IL.
Current/ Providence, RI.
Rashelle Palmer was born to an American IT Manager, Campbell Palmer, and in-house bar cook, Judith Horrigan, in Framingham, MA. Now with 10 years of industry experience she is inspired by nature, community, youth-culture, and traditional handmade art processes. After a time designing at Make and Co., PopKitchen Co., Hasbro Inc., and Alex and Ani, she launched Rashelle.co offering Art Direction, Brand Strategy, Photography and Design Services in 2020.

In 2016, Rashelle placed runner up in the live elimination-style design competition Command X hosted by the American Institute of Graphic Arts (AIGA), featuring the top designers in the U.S. under 27. Upon graciously losing the final round and walking off of the stage, guest judge Michael Bierut whispered, “I voted for you” in her ear.

In 2016-2017 she was president of the non-profit AIGA RI, hosting community events and founding KnowHER Design Talks, a female-identifying weekly lecture series and SeeHER art exhibition during women’s history month. 

Ms.Palmer often trades her computer mouse for a film camera and feels equally comfortable working independently or leading a large creative team.

Often collaborating with local industry experts — there is no job too big or too small.

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Accessibility: (in design) Creating with empathy and understanding for people with vision, hearing, mobility, or cognitive disabilities so the information/experience is available to them. 

Diversity: (in photoshoots) Encouraging a variety in skin tone, hair type, body-type, gender, age etc. for the models and creatives on set.

Eco-Consciousness: (in design) Creating physical materials only when they are necessary and/or using practices to illiminate waste, and minimize enviormental impact.